Sony Bloggie Viral Advert Idea

Here is my idea for the new Sony Bloggie video recorder viral advert. I have used an image of the Bloggie and put it into four different scenarios. The first has the Bloggie recording a bungee jump, the second recording the journey in a hot air balloon, then the Bloggie is skiing and finally he is on a Roller Coaster. I thought that these are all fun and extreme activities that would be interessting to film from point of view of someone actually doing them.

Wing Of A Bee (digital)

This is the second half of the Wing Of A Bee project, the digital version. I did this using Illustrator and it was my first time using the software. I am happy with this outcome, I like how the colours blend nicely into each other, but if I was to change anything then I would make sure the cobweb was more visable on the wing. The colours stand out which look nice but my analogue version has more pastel shades so they aren't quite the same as each other.

Wing of a Bee (analogue)

Our brief was to design a  full colour A2 butterfly wing. There weren't other instructions to this part of the brief, so the design could be of anything we wanted. My idea for this design was about the life of the butterfly. Butterflies only live very short lives so I represented this by having the top half of the wing in bright colours with beautiful things like the sun and the rainbow. The bottom half of the wing shows darker colours with a broken edge and a cobweb dangling from it. I used coloured pencils for my work as they are a very blendable material and the colours of the wing blend gently into each other, from light to dark. For the second half of the brief we are digitally reproducing this wing but flipped over so that it creates the other half of the butterfly.

Excuses

This is my piece of work in answer to the excuses brief. We had to think of some excuses as to why we didn't do our homework and then creatively express the excuse typographically. Here, I expressed my 'My work fell in the fire' excuse by cutting out the phrase by the indivudal letters so that I could set them alight. I wanted to burn them so that they were still legible, but only just. I used Franklin Gothic Heavy typeface because I wanted a solid letter form that would be easy to cut out and also to be easily read. I then put my burnt letters back together to make the phrase and took a photo of this. I used photoshop to add some flames that help express the excuse and it adds small flecks of colour. I am happy with my finished result, although I had another idea in mind that I think will work even better. I will artwork my new idea and add this to my blog at a later date.

Meet Me On The Corner

This work was a follow on brief from the previous brief that we were given. It asked us to visit 40 places around central London in 4 hours of one day. As we visited each place, we were either asked to collect a souvenir, take a photograph or make a drawing of it in our sketch books. We were then asked to make a visual map of our day on two A2 sheets of paper using everything that we collected. I like the mixture of photographs, drawings and raw materials used here that create a collage of my day. I particularly like my drawing of the pipe and the use of the plastic bag that I kept when I bought a postcard at the Royal Academy of Arts.

Pay To Play

This is the one pound coin design that I drew for this 'Pay to Play' cash prize brief. Everyone who wished to enter the competition had to pay a pound and then had to create a new one pound coin design based on the current global financial situation. My design idea reflected this as I drew the Queens' Crown looking as if someone has attempted to pull off half of one side. I drew this because I wanted it to show the extent of the money being cut from government spending (£81bn); this extremely large amount of money is like taking away part of the Queens' Crown in comparison to how much it is worth. These are print outs of my design that I edited on Photoshop; I recoloured each side to match the pound coin and I added a shadow background.

Brand Me Up Buttercup

This is my logo that I have created based on Sabrina Akpenyi. In our lesson, we were all put into groups of two and we had to find out about each others lives and personalities so that we could brand them as a logo. My idea for this design largely came from Sabrina's love for Michael Jackson. She was quite a shy person and it was difficult at first to find anything about her that particularly stood out to me, but after a while she suddenly annonnced that she loved Motown music from the 70's and 80's and especially Michael Jackson. I represented this by using an image of an eye hiding behind the large M and J letters. I used a lens flare filter effect on the letters to represent her ability with Photography as she took this as part of her degree. The record in the background was originally a photo of a CD that I took, however, I didn't like how it looked so I drew a record using a pencil and compass; I much prefere having this drawn element in my work instead. Before I printed my design I was wondering whether I had enough elements in my work, but there wasn't a lot of other things that I found out about Sabrina that I could have included so I left it there.